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“The XTM team was able to go out of their way to create a tailored solution for us, and we’re looking at introducing even more automation in the future. The fact that they are localization experts makes a big difference as they truly understand our needs.”
Deepak Nagabhushana
Staff Localization Project Manager, GoTo -
"XTM forms a big global ecosystem of seamlessly connected accounts to which thousands of users connect daily. Overall, the result is better quality with fewer resources."
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Vincent Rigal
CAT Tools Products Owner, Acolad -
“XTM stood out because it made it possible and easy for all our freelancers to work on a single, centralized platform. This enables us to monitor progress, and after the completion of a job, we can easily allocate that license to another vendor. This makes my daily tasks a lot easier, and I can focus on other value-added tasks.”
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Elisabeth Feulner
Project Manager, Allround Service -
“With XTM, we can now offer all customers across the world the same level of support and access to every new product we launch more quickly while reducing costs and errors, and ensuring consistency across all content.”
Dominic Pemberton
VP of Content, RS Group -
“There’s no way we could be running the same operations today if we didn’t have the right tech stack in place.”
Alex Katsambas
Senior Head of Localization Services, FARFETCH -
“We had a phenomenal setup with our content management system feeding automatically into and out of XTM. Now we’re able to harness the very best of both machine translation and human editing for outstanding cost efficiency.”
Ronald Egle
Content Systems Administrator, Ariel Corporation -
“XTM has become an integral part of our translation workflows, enabling us to deliver high-quality services to our clients efficiently and effectively.”
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Daniela Gorry
Operations Director, Translations at THG Fluently – Ingenuity Commerce -
“One of the delightful functionalities of XTM is its custom analysis templates, which can extract content from any complex source file format, like Java, send it for translation and then convert it back to its original format upon completion of the work.”
Deepak Nagabhushana
Staff Localization Project Manager, GoTo -
“Since implementing XTM, the volume of translated words for our most frequent language pairs has increased by approximately 10%. This wouldn’t have been possible without all the added automation a TMS provides.”
Elisabeth Feulner
Project Manager, Allround Service -
“XTM has been instrumental in streamlining our language solutions at THG Fluently – Ingenuity Commerce. With centralized resources, improved project visibility, and enhanced communication management, we have achieved greater productivity, cost savings, and client satisfaction.”
Daniela Gorry
Operations Director, Translations at THG Fluently – Ingenuity Commerce
Translation software for retail
Reach shoppers everywhere with translation software for retail that keeps your brand voice, product details, and promotions consistent across every channel. XTM helps you launch campaigns faster and deliver seamless shopping experiences worldwide.
Trusted by teams at over 1,000 of the world’s leading organisations
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Consistency matters across every channel
Your brand needs to sound the same everywhere. On websites, apps, packaging, and in-store. Without the right system, errors creep in and campaigns fall flat.
XTM connects your content, automates localisation, and keeps every message consistent and on-brand — every time.
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Proven by global retail teams
Scale your retail brand faster across every market
Deliver seamless shopping experiences — online and in-store.
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Keep your brand consistent everywhere
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Launch campaigns in every market faster
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Turn product content into engaging videos
Keep your brand consistent everywhere
Keep your brand voice, product info, and promotions consistent across websites, apps, and stores to build trust and drive more sales.
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Launch campaigns in every market faster
Automate how you create, review, and publish promotions so seasonal and local campaigns go live on time in every region.
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Turn product content into engaging videos
Quickly create multilingual videos to train teams and educate customers, helping shoppers buy with confidence.
Keep your brand consistent everywhere
Keep your brand voice, product info, and promotions consistent across websites, apps, and stores to build trust and drive more sales.
Launch campaigns in every market faster
Automate how you create, review, and publish promotions so seasonal and local campaigns go live on time in every region.
Turn product content into engaging videos
Quickly create multilingual videos to train teams and educate customers, helping shoppers buy with confidence.
Keep your brand consistent everywhere
Keep your brand voice, product info, and promotions consistent across websites, apps, and stores to build trust and drive more sales.
Launch campaigns in every market faster
Automate how you create, review, and publish promotions so seasonal and local campaigns go live on time in every region.
Turn product content into engaging videos
Quickly create multilingual videos to train teams and educate customers, helping shoppers buy with confidence.
Keep your brand consistent everywhere
Keep your brand voice, product info, and promotions consistent across websites, apps, and stores to build trust and drive more sales.
Launch campaigns in every market faster
Automate how you create, review, and publish promotions so seasonal and local campaigns go live on time in every region.
Turn product content into engaging videos
Quickly create multilingual videos to train teams and educate customers, helping shoppers buy with confidence.
Built for modern retail needs
XTM integrates automation, visual previews, and video creation into one platform.
Translation memory
Reuse approved translations to cut costs and speed up delivery.
Terminology management
Keep product and brand terms consistent across every channel.
Visual previews
Prevent errors by viewing translations in context before publishing.
Visual workflow design
Users can create and modify workflows using a drag-and-drop interface, allowing for intuitive setup of translation, review, and quality assurance steps.
Real-time tracking
The "Manage Jobs" view enables project managers to monitor progress, track time, and make adjustments as needed.
Intelligent Workflow
When enabled, the Intelligent Workflow feature uses AI to automatically route content, trigger quality assurance steps, and optimise project workflows based on quality insights.
Works with your retail tech stack
Connect XTM to your CMS, ecommerce, and in-store systems.
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Your end-to-end AI globalisation platform
Power every stage of your global content lifecycle — from translation management to software localisation, business operations, and video production — all in one AI-powered platform built to accelerate global growth.
Ready to deliver a global retail experience?
Launch campaigns faster, scale globally, and keep every message on brand. With XTM, you’re ready for every customer, in every market. Book a demo now to see our platform in action.