HubSpot integration for multilingual campaigns

Our HubSpot integration connects your marketing content directly to XTM's translation platform. Marketing teams can launch localised campaigns faster without switching between systems or copying content manually.

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Trusted by teams at over 1,300 of the world’s leading organisations

Powerful features for global marketing teams

Get your multilingual content live faster with these built-in features.

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Automated content sync

Pull HubSpot emails, site pages,landing pages, and forms into XTM Cloud instantly without manual copy-paste work.

Scheduled job creation

Set up translation projects from HubSpot with your preferred workflows and target languages ready to go.

Translation memory integration

Keep your brand voice consistent across all languages using shared terminology and previous translations.

Real-time status tracking

Monitor translation progress and get alerts when your localised content is ready to publish.

Smart asset insertion

Import translated content back into HubSpot with proper formatting and language naming conventions intact.

Multi-asset support

Translate emails, landing pages, site pages, forms, and CTAs all from one place to support your multichannel campaigns.

See what our customers say

“The XTM team was able to go out of their way to create a tailored solution for us, and we’re looking at introducing even more automation in the future. The fact that they are localization experts makes a big difference as they truly understand our needs.”

Deepak Nagabhushana
Staff Localization Project Manager, GoTo
"XTM forms a big global ecosystem of seamlessly connected accounts to which thousands of users connect daily. Overall, the result is better quality with fewer resources."

Vincent Rigal
CAT Tools Products Owner, Acolad
“XTM stood out because it made it possible and easy for all our freelancers to work on a single, centralized platform. This enables us to monitor progress, and after the completion of a job, we can easily allocate that license to another vendor. This makes my daily tasks a lot easier, and I can focus on other value-added tasks.”

Elisabeth Feulner
Project Manager, Allround Service
“With XTM, we can now offer all customers across the world the same level of support and access to every new product we launch more quickly while reducing costs and errors, and ensuring consistency across all content.”

Dominic Pemberton
VP of Content, RS Group
“There’s no way we could be running the same operations today if we didn’t have the right tech stack in place.”

Alex Katsambas
Senior Head of Localization Services, FARFETCH
“We had a phenomenal setup with our content management system feeding automatically into and out of XTM. Now we’re able to harness the very best of both machine translation and human editing for outstanding cost efficiency.”

Ronald Egle
Content Systems Administrator, Ariel Corporation
“XTM has become an integral part of our translation workflows, enabling us to deliver high-quality services to our clients efficiently and effectively.”

Daniela Gorry
Operations Director, Translations at THG Fluently – Ingenuity Commerce
“One of the delightful functionalities of XTM is its custom analysis templates, which can extract content from any complex source file format, like Java, send it for translation and then convert it back to its original format upon completion of the work.”

Deepak Nagabhushana
Staff Localization Project Manager, GoTo
“Since implementing XTM, the volume of translated words for our most frequent language pairs has increased by approximately 10%. This wouldn’t have been possible without all the added automation a TMS provides.”

Elisabeth Feulner
Project Manager, Allround Service
“We needed to regain control over our assets and localization processes. XTM allowed us to reduce turnaround times, lower costs, and gain full control over our translation memory.”

Caoimhse McGrath
Translation Center of Excellence Program Manager, Johnson Controls
“Reducing turnaround times and controlling costs allow us to reach our customers faster and more efficiently. With full control over our translation memory, we ensure that every term, particularly industry-specific ones, are translated with accuracy and consistency.”

Caoimhse McGrath
Translation Center of Excellence Program Manager, Johnson Controls
“XTM has been instrumental in streamlining our language solutions at THG Fluently – Ingenuity Commerce. With centralized resources, improved project visibility, and enhanced communication management, we have achieved greater productivity, cost savings, and client satisfaction.”

Daniela Gorry
Operations Director, Translations at THG Fluently – Ingenuity Commerce

Select content for translation

Choose which HubSpot emails, landing pages, site pages, forms, or CTAs need localising. The connector pulls everything into XTM Cloud automatically.

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Track progress from HubSpot

Your translation projects run in the background while you focus on other tasks. Get notifications when content is ready to review or publish.

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Publish localised content instantly

Translated assets flow back into HubSpot with proper formatting preserved. Launch your multilingual campaigns without delays or technical hiccups.

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Need help?

Everything you need to set up, manage and optimise your integrations. From step-by-step guides to hands-on support.

Support

Get direct assistance from our support team whenever you need it, with guidance on setup, troubleshooting and best-practice workflows.

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Documentation

Get clear instructions for every integration, including authentication, configuration options and workflow recommendations.

Connect with your favourite tools

XTM integrates with the platforms you already use.

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Ready to speed up your global campaigns?

Stop wasting time on manual translation workflows that slow down your marketing launches. Our HubSpot localization integration gets your multilingual content live faster.

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FAQs

What types of HubSpot content can I translate?

The integration supports HubSpot emails, landing pages, site pages, forms (via clone) and call-to-action buttons. You can translate any text-based content from these asset types, including subject lines, body text, headers, and button copy. The system preserves all formatting and design elements during the translation process.

How long does it take to set up the HubSpot translation integration?

Most teams have the connector running within 1 hour of signing up. Our technical team handles the initial setup process, which includes connecting your HubSpot account to XTM Cloud and configuring your preferred translation workflows. You'll receive step-by-step guidance throughout the setup process.

Can I use my existing translation memories with this HubSpot plugin?

Yes, the integration automatically applies your existing translation memories and terminology databases from XTM Cloud. This ensures consistent messaging across all your HubSpot content and reduces translation costs by reusing previously translated phrases and terms.

Does the HubSpot app work with all HubSpot subscription levels?

The connector works with HubSpot Professional and Enterprise subscriptions. You'll need admin-level access to your HubSpot account to complete the initial setup. The integration doesn't affect your HubSpot subscription or add extra costs to your existing plan.