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“The XTM team was able to go out of their way to create a tailored solution for us, and we’re looking at introducing even more automation in the future. The fact that they are localization experts makes a big difference as they truly understand our needs.”
Deepak Nagabhushana
Staff Localization Project Manager, GoTo -
"XTM forms a big global ecosystem of seamlessly connected accounts to which thousands of users connect daily. Overall, the result is better quality with fewer resources."
Vincent Rigal
CAT Tools Products Owner, Acolad -
“XTM stood out because it made it possible and easy for all our freelancers to work on a single, centralized platform. This enables us to monitor progress, and after the completion of a job, we can easily allocate that license to another vendor. This makes my daily tasks a lot easier, and I can focus on other value-added tasks.”
Elisabeth Feulner
Project Manager, Allround Service -
“With XTM, we can now offer all customers across the world the same level of support and access to every new product we launch more quickly while reducing costs and errors, and ensuring consistency across all content.”
Dominic Pemberton
VP of Content, RS Group -
“There’s no way we could be running the same operations today if we didn’t have the right tech stack in place.”
Alex Katsambas
Senior Head of Localization Services, FARFETCH -
“We had a phenomenal setup with our content management system feeding automatically into and out of XTM. Now we’re able to harness the very best of both machine translation and human editing for outstanding cost efficiency.”
Ronald Egle
Content Systems Administrator, Ariel Corporation -
“XTM has become an integral part of our translation workflows, enabling us to deliver high-quality services to our clients efficiently and effectively.”
Daniela Gorry
Operations Director, Translations at THG Fluently – Ingenuity Commerce -
“One of the delightful functionalities of XTM is its custom analysis templates, which can extract content from any complex source file format, like Java, send it for translation and then convert it back to its original format upon completion of the work.”
Deepak Nagabhushana
Staff Localization Project Manager, GoTo -
“Since implementing XTM, the volume of translated words for our most frequent language pairs has increased by approximately 10%. This wouldn’t have been possible without all the added automation a TMS provides.”
Elisabeth Feulner
Project Manager, Allround Service -
“We needed to regain control over our assets and localization processes. XTM allowed us to reduce turnaround times, lower costs, and gain full control over our translation memory.”
Caoimhse McGrath
Translation Center of Excellence Program Manager, Johnson Controls -
“Reducing turnaround times and controlling costs allow us to reach our customers faster and more efficiently. With full control over our translation memory, we ensure that every term, particularly industry-specific ones, are translated with accuracy and consistency.”
Caoimhse McGrath
Translation Center of Excellence Program Manager, Johnson Controls -
“XTM has been instrumental in streamlining our language solutions at THG Fluently – Ingenuity Commerce. With centralized resources, improved project visibility, and enhanced communication management, we have achieved greater productivity, cost savings, and client satisfaction.”
Daniela Gorry
Operations Director, Translations at THG Fluently – Ingenuity Commerce
Launch global products faster
Ship global releases on time without slowing down your roadmap. XTM helps product teams integrate localisation into their workflows so they can deliver multilingual features with zero friction.
Trusted by teams at over 1,000 of the world’s leading organisations
Remove localisation bottlenecks from your roadmap
Localisation shouldn’t slow teams down. Manual file handling, last-minute updates, and messy reviews often cause delays. XTM fixes that by automating workflows, connecting with your dev tools, and giving full visual context — so localisation happens alongside development, not after it.
Why product teams choose XTM
See how XTM helps product managers reduce friction, maintain UX quality, and keep global releases on track.
Connect localisation to your product development cycle
Helping product managers balance speed, quality, and collaboration across global releases.
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Keep designs flawless
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Automate releases with AI
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Consistent brand experience
Keep designs flawless with visual context
UI preview and Visual Mode show translators exactly how text fits in the interface. No broken layouts or cut-off buttons — just accurate, on-brand translations that protect the user experience.
Automate releases with AI-driven workflows
Intelligent Workflow and xaia automate repetitive steps and flag issues early. Product teams get real-time guidance to fix bottlenecks fast and deliver updates smoothly across every release.
Maintain consistency across every product touchpoint
Translation memory and terminology tools help teams reuse UI strings, tooltips, and documentation — keeping product language consistent and recognisable in every market.
Keep designs flawless with visual context
UI preview and Visual Mode show translators exactly how text fits in the interface. No broken layouts or cut-off buttons — just accurate, on-brand translations that protect the user experience.
Automate releases with AI-driven workflows
Intelligent Workflow and xaia automate repetitive steps and flag issues early. Product teams get real-time guidance to fix bottlenecks fast and deliver updates smoothly across every release.
Maintain consistency across every product touchpoint
Translation memory and terminology tools help teams reuse UI strings, tooltips, and documentation — keeping product language consistent and recognisable in every market.
Keep designs flawless with visual context
UI preview and Visual Mode show translators exactly how text fits in the interface. No broken layouts or cut-off buttons — just accurate, on-brand translations that protect the user experience.
Automate releases with AI-driven workflows
Intelligent Workflow and xaia automate repetitive steps and flag issues early. Product teams get real-time guidance to fix bottlenecks fast and deliver updates smoothly across every release.
Maintain consistency across every product touchpoint
Translation memory and terminology tools help teams reuse UI strings, tooltips, and documentation — keeping product language consistent and recognisable in every market.
Keep designs flawless with visual context
UI preview and Visual Mode show translators exactly how text fits in the interface. No broken layouts or cut-off buttons — just accurate, on-brand translations that protect the user experience.
Automate releases with AI-driven workflows
Intelligent Workflow and xaia automate repetitive steps and flag issues early. Product teams get real-time guidance to fix bottlenecks fast and deliver updates smoothly across every release.
Maintain consistency across every product touchpoint
Translation memory and terminology tools help teams reuse UI strings, tooltips, and documentation — keeping product language consistent and recognisable in every market.
Everything product managers need to deliver globally with ease
Everything you need to scale multilingual releases with confidence.
Project templates
Launch localisation projects in minutes with reusable templates that keep every release consistent.
XTM API
Automate localisation from your dev tools with APIs that create, manage, and track projects seamlessly.
MT integration
Speed up translations using MT engines like DeepL and Microsoft without losing quality or consistency.
Intelligent Score
AI evaluates translation quality instantly, routing only low-confidence strings for review.
Intelligent Workflow
Keep projects on track with AI that flags risks, recommends next steps, and removes bottlenecks.
Translation memory
Reuse past translations to ensure consistency and save time across every product and market.
Reduction in translation errors
Cost savings with machine translation
Faster time-to-market
Speak to our experts
Unsure of the right set up for your business?
Our experts are on hand to help design the right solution for your needs.
Connect your product workflows
XTM works smoothly with the platforms you already use.
Your end-to-end AI globalisation platform
Power every stage of your global content lifecycle — from translation management to software localisation, business operations, and video production — all in one AI-powered platform built to accelerate global growth.
Powerful solutions for smarter localisation
From marketing to manufacturing, XTM helps teams localise smarter, automate workflows, and reach new audiences with confidence.
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Industries
Industries
Every industry faces unique localisation challenges — XTM helps you solve them with automation and visibility.
Manufacturing
Translate technical documentation seamlessly. Keep compliance, quality, and consistency under control.
Software
Integrate localisation into your dev tools. Automatically update content as your product evolves.
Life sciences
Maintain complete accuracy in regulated industries. Manage translation quality and traceability from one place.
Ecommerce
Create seamless shopping experiences globally. Localise listings and ads that convert in every language.
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Goals
Goals
With XTM, localisation becomes more predictable, measurable, and scalable — no matter your business objectives.
Translation management
Simplify coordination between teams. Centralise translation projects and streamline delivery.
Machine translation
Enhance productivity with secure, high-quality MT. Balance automation with human oversight.
Software localisation
Automate updates, reduce delays, and deliver global-ready products faster.
Website localisation
Keep your website consistent in every market. Update and publish content with a single workflow.
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Roles
Product managers
Keep localisation in sync with development. Eliminate bottlenecks and stay release-ready.
Marketers
Reach every market faster. Translate creative content without losing the essence of your brand.
Localisation managers
Gain end-to-end visibility. Automate tasks, track quality, and manage projects easily.
Linguists
Enhance your translation flow. AI support helps you stay focused and deliver exceptional results.
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Companies
Companies
XTM scales with your business needs, whether you’re managing a handful of projects or thousands.
Enterprise
Unify global localisation under one platform. Keep processes consistent and data secure.
Mid-market
Expand quickly and cost-effectively. Automate localisation and reduce dependency on manual work.
LSPs
Deliver projects faster with less friction. XTM simplifies management and enhances client transparency.
Industries
Every industry faces unique localisation challenges — XTM helps you solve them with automation and visibility.
Manufacturing
Translate technical documentation seamlessly. Keep compliance, quality, and consistency under control.
Software
Integrate localisation into your dev tools. Automatically update content as your product evolves.
Life sciences
Maintain complete accuracy in regulated industries. Manage translation quality and traceability from one place.
Ecommerce
Create seamless shopping experiences globally. Localise listings and ads that convert in every language.
Goals
With XTM, localisation becomes more predictable, measurable, and scalable — no matter your business objectives.
Translation management
Simplify coordination between teams. Centralise translation projects and streamline delivery.
Machine translation
Enhance productivity with secure, high-quality MT. Balance automation with human oversight.
Software localisation
Automate updates, reduce delays, and deliver global-ready products faster.
Website localisation
Keep your website consistent in every market. Update and publish content with a single workflow.
Product managers
Keep localisation in sync with development. Eliminate bottlenecks and stay release-ready.
Marketers
Reach every market faster. Translate creative content without losing the essence of your brand.
Localisation managers
Gain end-to-end visibility. Automate tasks, track quality, and manage projects easily.
Linguists
Enhance your translation flow. AI support helps you stay focused and deliver exceptional results.
Companies
XTM scales with your business needs, whether you’re managing a handful of projects or thousands.
Enterprise
Unify global localisation under one platform. Keep processes consistent and data secure.
Mid-market
Expand quickly and cost-effectively. Automate localisation and reduce dependency on manual work.
LSPs
Deliver projects faster with less friction. XTM simplifies management and enhances client transparency.
Resources
6 tips for website localization
5 best website localization tools for every company size
XTM International unveils groundbreaking AI suite to transform enterprise localization
XTM International named "AI Localization Software Company of the Year 2024" by CIOReview
Agentic AI is coming: Meet the localization copilot built for you
Powering Up Machine Translation And AI For Next-Level Localization Efficiency
FAQs
What is translation software for product managers?
It’s software that helps product teams integrate localisation directly into their workflows. With XTM, product managers can automate string handling, add visual context, and release globally on time.
How does XTM support agile product development?
XTM connects with developer tools and CI/CD pipelines to trigger localisation automatically. Localisation runs in parallel with development, so product teams keep their sprint velocity.
Can XTM help maintain UX quality?
Yes. With our software localization tool’s previews and Visual Mode, translators see UI context before delivery. This prevents broken layouts, truncated strings, and inconsistent messaging across your product.
Do I need localisation expertise to use XTM?
No. With xaia, XTM’sAI copilot, product managers get guidance on next steps, risk flags, and workflow recommendations. It makes localisation simple, even without specialist knowledge.
What kind of content can product teams localise?
XTM supports UIs, tooltips, onboarding flows, release notes, and embedded help docs. All content types can be managed in one system to keep your product experience consistent.
Ready to ship without delays?
XTM helps product managers launch global features faster, protect design intent, and cut manual work from the release cycle.
