Automate video distribution across every channel

    Stop spending hours manually uploading videos to different platforms. Our video distribution platform connects all your channels so you can publish everywhere at once.

    Video Creation Cloud_Video Tags

    Trusted by teams at over 1,000 of the world’s leading organisations

    Publish your videos everywhere with zero manual work

    Distribute multilingual videos across all your channels automatically. No reformatting, no re-uploading, no extra steps.

    • Single arrow - lavender
      Multi-format video export
    • Multi-format video export

      Export your videos in any format you need. Get MP4 files for standard publishing, JSON for metadata, and thumbnail images for previews. No more converting files manually or worrying about compatibility issues.

      VCC-file-types-transparent

      eLearning-ready SCORM packages

      Turn your videos into complete SCORM packages instantly. Upload directly to any learning management system without extra formatting or technical setup. Your training content works everywhere.

      Confirmation screen to render selected video records with options like new, correction, and ready for test.

      Automated publishing pipelines

      Connect your favourite platforms once and publish everywhere automatically. YouTube, DAMs, LMS systems, and internal portals all get updated when you hit publish. No more copy-pasting or multiple uploads.

      Video publishing settings showing integration with YouTube, AWS S3, and Azure Blob Storage for en-US title.

      Targeted multi-language publishing

      Send the right video to the right audience automatically. Your English version goes to UK channels while German content, for example, goes to German channels. Smart routing saves hours of manual work.

      Side-by-side waveform and video preview interface for reusing English and German media assets.
    • Single arrow - lavender
      eLearning-ready SCORM packages
    • Multi-format video export

      Export your videos in any format you need. Get MP4 files for standard publishing, JSON for metadata, and thumbnail images for previews. No more converting files manually or worrying about compatibility issues.

      VCC-file-types-transparent

      eLearning-ready SCORM packages

      Turn your videos into complete SCORM packages instantly. Upload directly to any learning management system without extra formatting or technical setup. Your training content works everywhere.

      Confirmation screen to render selected video records with options like new, correction, and ready for test.

      Automated publishing pipelines

      Connect your favourite platforms once and publish everywhere automatically. YouTube, DAMs, LMS systems, and internal portals all get updated when you hit publish. No more copy-pasting or multiple uploads.

      Video publishing settings showing integration with YouTube, AWS S3, and Azure Blob Storage for en-US title.

      Targeted multi-language publishing

      Send the right video to the right audience automatically. Your English version goes to UK channels while German content, for example, goes to German channels. Smart routing saves hours of manual work.

      Side-by-side waveform and video preview interface for reusing English and German media assets.
    • Single arrow - lavender
      Automated publishing pipelines
    • Multi-format video export

      Export your videos in any format you need. Get MP4 files for standard publishing, JSON for metadata, and thumbnail images for previews. No more converting files manually or worrying about compatibility issues.

      VCC-file-types-transparent

      eLearning-ready SCORM packages

      Turn your videos into complete SCORM packages instantly. Upload directly to any learning management system without extra formatting or technical setup. Your training content works everywhere.

      Confirmation screen to render selected video records with options like new, correction, and ready for test.

      Automated publishing pipelines

      Connect your favourite platforms once and publish everywhere automatically. YouTube, DAMs, LMS systems, and internal portals all get updated when you hit publish. No more copy-pasting or multiple uploads.

      Video publishing settings showing integration with YouTube, AWS S3, and Azure Blob Storage for en-US title.

      Targeted multi-language publishing

      Send the right video to the right audience automatically. Your English version goes to UK channels while German content, for example, goes to German channels. Smart routing saves hours of manual work.

      Side-by-side waveform and video preview interface for reusing English and German media assets.
    • Single arrow - lavender
      Targeted multi-language publishing
    • Multi-format video export

      Export your videos in any format you need. Get MP4 files for standard publishing, JSON for metadata, and thumbnail images for previews. No more converting files manually or worrying about compatibility issues.

      VCC-file-types-transparent

      eLearning-ready SCORM packages

      Turn your videos into complete SCORM packages instantly. Upload directly to any learning management system without extra formatting or technical setup. Your training content works everywhere.

      Confirmation screen to render selected video records with options like new, correction, and ready for test.

      Automated publishing pipelines

      Connect your favourite platforms once and publish everywhere automatically. YouTube, DAMs, LMS systems, and internal portals all get updated when you hit publish. No more copy-pasting or multiple uploads.

      Video publishing settings showing integration with YouTube, AWS S3, and Azure Blob Storage for en-US title.

      Targeted multi-language publishing

      Send the right video to the right audience automatically. Your English version goes to UK channels while German content, for example, goes to German channels. Smart routing saves hours of manual work.

      Side-by-side waveform and video preview interface for reusing English and German media assets.

    Multi-format video export

    Export your videos in any format you need. Get MP4 files for standard publishing, JSON for metadata, and thumbnail images for previews. No more converting files manually or worrying about compatibility issues.

    VCC-file-types-transparent

    eLearning-ready SCORM packages

    Turn your videos into complete SCORM packages instantly. Upload directly to any learning management system without extra formatting or technical setup. Your training content works everywhere.

    Confirmation screen to render selected video records with options like new, correction, and ready for test.

    Automated publishing pipelines

    Connect your favourite platforms once and publish everywhere automatically. YouTube, DAMs, LMS systems, and internal portals all get updated when you hit publish. No more copy-pasting or multiple uploads.

    Video publishing settings showing integration with YouTube, AWS S3, and Azure Blob Storage for en-US title.

    Targeted multi-language publishing

    Send the right video to the right audience automatically. Your English version goes to UK channels while German content, for example, goes to German channels. Smart routing saves hours of manual work.

    Side-by-side waveform and video preview interface for reusing English and German media assets.

    Metadata and SEO enhancements

    Add titles, descriptions, and keywords that travel with your videos. Better search rankings and easier discovery across all platforms. Your content gets found by people who need it.

    XTM interface showing structured content setup with separate title and step fields for video localisation workflows.

    Multi-channel content delivery

    Publish to all your channels from one dashboard. LMS, YouTube, internal portals, and DAM systems all stay updated automatically. What used to take hours now happens in minutes.

    Preview screen showing generated instructional video with editable metadata fields

    See why teams choose XTM for video distribution

    Companies worldwide trust XTM to handle their video workflows from creation to publication.

    • “The XTM team was able to go out of their way to create a tailored solution for us, and we’re looking at introducing even more automation in the future. The fact that they are localization experts makes a big difference as they truly understand our needs.”
      Deepak Nagabhushana

      Deepak Nagabhushana

      Staff Localization Project Manager, GoTo
    • "XTM forms a big global ecosystem of seamlessly connected accounts to which thousands of users connect daily. Overall, the result is better quality with fewer resources."
      Vincent Rigal

      Vincent Rigal

      CAT Tools Products Owner, Acolad
    • “XTM stood out because it made it possible and easy for all our freelancers to work on a single, centralized platform. This enables us to monitor progress, and after the completion of a job, we can easily allocate that license to another vendor. This makes my daily tasks a lot easier, and I can focus on other value-added tasks.”
      Elisabeth Feulner

      Elisabeth Feulner

      Project Manager, Allround Service
    • “With XTM, we can now offer all customers across the world the same level of support and access to every new product we launch more quickly while reducing costs and errors, and ensuring consistency across all content.”
      Dominic-Pemberton 1

      Dominic Pemberton

      VP of Content, RS Group
    • “There’s no way we could be running the same operations today if we didn’t have the right tech stack in place.”
      Alex Katsambas

      Alex Katsambas

      Senior Head of Localization Services, FARFETCH
    • “We had a phenomenal setup with our content management system feeding automatically into and out of XTM. Now we’re able to harness the very best of both machine translation and human editing for outstanding cost efficiency.”
      Ronald-Egle-Ariel

      Ronald Egle

      Content Systems Administrator, Ariel Corporation
    • “XTM has become an integral part of our translation workflows, enabling us to deliver high-quality services to our clients efficiently and effectively.”
      Daniela Gorry

      Daniela Gorry

      Operations Director, Translations at THG Fluently – Ingenuity Commerce
    • “One of the delightful functionalities of XTM is its custom analysis templates, which can extract content from any complex source file format, like Java, send it for translation and then convert it back to its original format upon completion of the work.”
      Deepak Nagabhushana

      Deepak Nagabhushana

      Staff Localization Project Manager, GoTo
    • “Since implementing XTM, the volume of translated words for our most frequent language pairs has increased by approximately 10%. This wouldn’t have been possible without all the added automation a TMS provides.”
      Elisabeth Feulner

      Elisabeth Feulner

      Project Manager, Allround Service
    • “We needed to regain control over our assets and localization processes. XTM allowed us to reduce turnaround times, lower costs, and gain full control over our translation memory.”

      Caoimhse McGrath

      Translation Center of Excellence Program Manager, Johnson Controls
    • “Reducing turnaround times and controlling costs allow us to reach our customers faster and more efficiently. With full control over our translation memory, we ensure that every term, particularly industry-specific ones, are translated with accuracy and consistency.”

      Caoimhse McGrath

      Translation Center of Excellence Program Manager, Johnson Controls
    • “XTM has been instrumental in streamlining our language solutions at THG Fluently – Ingenuity Commerce. With centralized resources, improved project visibility, and enhanced communication management, we have achieved greater productivity, cost savings, and client satisfaction.”
      Daniela Gorry

      Daniela Gorry

      Operations Director, Translations at THG Fluently – Ingenuity Commerce
    • Goto
    • Acolad
    • Allround Service
    • Group
    • farfetch
    • Ariel
    • THG Fluently
    • Goto
    • Allround Service
    • Johnson Controls
    • Johnson Controls
    • THG Fluently

    Built for teams that create at scale

    Thousands of videos created monthly across hundreds of organisations worldwide.

    85 %

    Translation savings

    60 %

    Content reuse

    95 %

    Post-production time saved

    Connect with your favourite tools

    XTM integrates with the platforms you already use.

    GitHub
    Figma
    Slack
    Gemini
    ChatGPT
    Akeneo
    Acolad
    DitaToo
    Adobe Experience Manager
    Amazon Translate
    Crosslang
    Alfresco
    Notion
    Language Weaver
    Applanga
    Microsoft Office SharePoint
    Contentstack
    Azure Repos
    CaptionHub
    Lingo 24
    Marketo
    Crownpeak
    Microsoft Translator
    Author it
    Muldrato
    Bitbucket
    Shopify
    Jira
    GitLab
    DeepL
    Drupal
    GitHub
    Easyling
    Optimizely
    Microsoft_Office_Excel
    Geofluent
    MindTouch
    Google Drive
    Google Translate
    Azure Devops
    Heretto
    Oneliner
    DitaWorks
    Kontent AI
    Intento
    Ixiasoft
    KantanAI
    Xperience Kentiko
    Omniscien Technologies
    Hubspot
    Oracle
    Plunet
    Ovitas
    Rigi by XTM - primary
    Contentful
    Zendesk
    WordPress
    RSuite
    Salesforce
    SAP_2011_logo
    Schema ST4
    SDL Trados
    Teamsite Opentext
    Servicenow
    Sitecore
    Tridion
    Systran
    transifex_symbol_blue
    SmartMate
    Veeva Vault
    Walkme
    XTRF by XTM logo

    Try XTM free for 30 days

    Give us a test run and see why over 1,300 global businesses choose XTM for their end-to-end localisation platform, powered by AI.

    100% access. No credit card required.

    Related Resources

    FAQs

    Can we use this just for video creation and handle publishing manually?

    Yes, you can always export video files manually if that works better for your team. However, most customers find the real value comes from connecting creation and publishing into one smooth workflow. This approach saves significant time and reduces the chance of errors that happen when moving files between different systems.

    Start your free 30-day trial

    What's the benefit of a unified platform over using separate best-in-class tools?

    A unified platform removes the tedious manual work of moving content between different tools. Everything stays consistent from start to finish, and you can do powerful things like updating a video everywhere with just one click. This kind of automation simply isn't possible when you're juggling multiple separate tools.

    Which video formats can I export from XTM?

    XTM supports all major video formats including MP4, MOV, and AVI. We also generate JSON files for metadata and create thumbnail images automatically. Plus, we can package everything into SCORM-compliant formats for learning management systems. Whatever format your platform needs, we've got you covered.

    Book a quick demo with our team

    How does automated publishing work with different platforms?

    You connect your accounts once through secure API integrations. Then when you publish a video, XTM automatically sends it to all your chosen destinations with the right formatting and metadata for each platform. YouTube gets optimised titles and descriptions, your LMS gets SCORM packages, and your DAM gets proper file organisation.

    Can I control which videos go to which channels?

    Absolutely. You can set up rules so different content types go to specific channels automatically. Training videos might go to your LMS and internal portal, while marketing content goes to YouTube and your website. You can also publish manually to selected channels if you prefer more control for certain projects.

    Request a tailored pricing proposal for your business

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    Ready to handle all your file types in one place?

    Stop switching between different tools for different file formats. XTM gives you one platform that handles everything from technical documentation to marketing materials.